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Nabu Casa Connect Proxy launch #140

@cristinaluengo

Description

@cristinaluengo

Problem statement

After the Nabu Casa Connect Proxy launch preparation, the Marketing team need to focus on the go-to-market activities tied to a product launch.

Community signals

No response

Scope & Boundaries

In scope

  • Website Development
  • Launch activities:
    -- Launch blog post
    -- Community & social posting
    -- Live stream coordination and planning

Not in scope

  • Manufacturing / Distribution activities
  • Testing samples and feedback gathering tasks
  • Press management
  • Sales kits management

Foreseen solution

No response

Risks & open questions

  • Launch is dependent on other activities outside of the Marketing responsibilities, such as software/engineering work, hardware and manufacturing, and the development of the deliverables expected from Nabu Casa that enable the Open Home Foundation Marketing team to work on the launch collaterals.
  • A go/no-go decision needs to be taken, 2 weeks prior to launch, to consolidate dates and plan the launch activities accordingly, and announce the official launch date publicly.

Appetite

  • Medium/High: full cycle for launch deliverables and go-to-market activities planning

Execution issues

No response

Decision log

Date Decision Outcome

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Type

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Projects

Status

Considering

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