Add blog post for dynamic client-branded Link URLs

Announces the new feature where Link URLs automatically include a URL-safe version of the client name, rolling out March 13, 2026.

Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>

Author: pmckinney-codat

blog/260304-dynamic-branded-link-urls.md

@@ -0,0 +1,42 @@
+---
+title: "Dynamic client-branded Link URLs"
+date: "2026-03-04"
+tags: ["Product", "Update", "Link"]
+authors: pmckinney
+---
+
+Every client now gets a personalized, branded Link URL automatically — no code changes or manual configuration required.
+
+<!--truncate-->
+
+## What's new?
+
+When you create a company and share a [Link](/auth-flow/overview) URL from the [Codat Portal](https://app.codat.io), the URL now automatically includes a URL-safe version of your client name. For example, if your client name is "Platypus Payments", your Link URLs will look like:
+
+```
+link.codat.io/platypus-payments/company/:companyId
+```
+
+Previously, providing a custom-branded Link URL required a manual code change for each client. This new approach generates branded URLs dynamically based on your client name, so every client benefits from a professional, branded experience from day one.
+
+:::tip Existing URLs are unaffected
+All existing Link URLs will continue to work exactly as before. Any current workflows or methods of generating Link URLs are fully unaffected by this change.
+:::
+
+### Why does this matter?
+
+- **Instant branding:** Your branded Link URL is ready from the moment you start using Codat — no setup or configuration needed.
+- **Increased trust:** Your customers see your company name in the URL when connecting their financial data, reinforcing that they are interacting with a service they recognize.
+- **Professional experience:** Every Link URL you share is consistent and on-brand, helping you deliver a polished onboarding experience to your customers.
+
+This builds on our recent [enhanced company branding in Link](/updates/260218-link-branding-updates), which introduced logos, brand colors, and hero images to the Link flow. Together, these updates mean your brand is present from the very first thing your customers see — the URL — all the way through the connection experience.
+
+## Who is this relevant for?
+
+This update applies to all clients using [hosted Link](/auth-flow/overview).
+
+## How to get started?
+
+No action is required. From **March 13, 2026**, your Link URLs will automatically use your client name. All existing URLs will continue to function as expected.
+
+To further customize the Link experience with your logo, brand colors, and hero image, see our documentation on [Branding settings](/auth-flow/customize/branding) and [Link settings](/auth-flow/customize/customize-link).