OpenAds-Auction · openads-sync-bot · Mar 5, 2026
diff --git a/config/bidderinfo.go b/config/bidderinfo.go
@@ -373,6 +373,9 @@ func processBidderAliases(aliasNillableFieldsByBidder map[string]aliasNillableFi
 		}
 
 		parentBidderInfo := bidderInfos[aliasBidderInfo.AliasOf]
+		// Note: The aliasBidderInfo.GVLVendorID is intentionally never set to the parent's
+		// GVLVendorID. Each alias must declare its own GVL Vendor ID, as inheriting from the
+		// parent is not safe for legal reasons.
 		if aliasBidderInfo.AppSecret == "" {
 			aliasBidderInfo.AppSecret = parentBidderInfo.AppSecret
 		}
@@ -391,9 +394,6 @@ func processBidderAliases(aliasNillableFieldsByBidder map[string]aliasNillableFi
 		if aliasBidderInfo.ExtraAdapterInfo == "" {
 			aliasBidderInfo.ExtraAdapterInfo = parentBidderInfo.ExtraAdapterInfo
 		}
-		if aliasBidderInfo.GVLVendorID == 0 {
-			aliasBidderInfo.GVLVendorID = parentBidderInfo.GVLVendorID
-		}
 		if aliasBidderInfo.Maintainer == nil {
 			aliasBidderInfo.Maintainer = parentBidderInfo.Maintainer
 		}

diff --git a/config/bidderinfo_test.go b/config/bidderinfo_test.go
@@ -255,7 +255,7 @@ func TestProcessBidderInfo(t *testing.T) {
 						},
 					},
 					ExtraAdapterInfo: "extra-info",
-					GVLVendorID:      42,
+					GVLVendorID:      0,
 					Maintainer: &MaintainerInfo{
 						Email: "some-email@domain.com",
 					},
@@ -392,6 +392,7 @@ func TestProcessAliasBidderInfo(t *testing.T) {
 	}
 	bidderB := parentWithSyncerKey
 	bidderB.AliasOf = "bidderA"
+	bidderB.GVLVendorID = 0
 	bidderB.Syncer = &Syncer{
 		Key: bidderB.Syncer.Key,
 	}

diff --git a/static/bidder-info/adform.yaml b/static/bidder-info/adform.yaml
@@ -1,4 +1,5 @@
 aliasOf: adf
+gvlVendorID: 50
 userSync:
   redirect:
     url: "https://c1.adform.net/cookie?redirect_url={{.RedirectURL}}"

diff --git a/static/bidder-info/admaticde.yaml b/static/bidder-info/admaticde.yaml
@@ -1 +1,2 @@
-aliasOf: "admatic"
+aliasOf: "admatic"
+gvlVendorID: 1281
diff --git a/static/bidder-info/copper6.yaml b/static/bidder-info/copper6.yaml
@@ -2,6 +2,7 @@ aliasOf: adtelligent
 endpoint: "http://ghb.app.copper6.com/pbs/ortb"
 maintainer:
   email: "info@copper6.com"
+gvlVendorID: 1356
 userSync:
   # Copper6 ssp supports user syncing, but requires configuration by the host. contact this
   # bidder directly at the email address in this file to ask about enabling user sync.

diff --git a/static/bidder-info/epsilon.yaml b/static/bidder-info/epsilon.yaml
@@ -1,4 +1,5 @@
 aliasOf: conversant
+gvlVendorID: 24
 userSync:
   redirect:
     url: "https://prebid-match.dotomi.com/match/bounce/current?version=1&networkId=72582&gdpr={{.GDPR}}&gdpr_consent={{.GDPRConsent}}&us_privacy={{.USPrivacy}}&gpp={{.GPP}}&gpp_sid={{.GPPSID}}&rurl={{.RedirectURL}}"

diff --git a/static/bidder-info/equativ.yaml b/static/bidder-info/equativ.yaml
@@ -1 +1,2 @@
 aliasOf: "smartadserver"
+gvlVendorID: 45
diff --git a/static/bidder-info/finative.yaml b/static/bidder-info/finative.yaml
@@ -1,2 +1,3 @@
 endpoint: "https://b.finative.cloud/cds/rtb/bid?ssp={{.AccountID}}"
-aliasOf: "seedingAlliance"
+aliasOf: "seedingAlliance"
+gvlVendorID: 371
diff --git a/static/bidder-info/freewheel-ssp.yaml b/static/bidder-info/freewheel-ssp.yaml
@@ -1,4 +1,5 @@
 aliasOf: freewheelssp
+gvlVendorID: 285
 userSync:
   iframe:
     url: "https://ads.stickyadstv.com/pbs-user-sync?gdpr={{.GDPR}}&gdpr_consent={{.GDPRConsent}}&us_privacy={{.USPrivacy}}&gpp={{.GPP}}&gpp_sid={{.GPPSID}}&r={{.RedirectURL}}"

diff --git a/static/bidder-info/indicue.yaml b/static/bidder-info/indicue.yaml
@@ -2,6 +2,7 @@ aliasOf: adtelligent
 endpoint: "http://ghb.console.indicue.com/pbs/ortb"
 maintainer:
   email: "ops@indicue.com"
+gvlVendorID: 410
 userSync:
   # Indicue ssp supports user syncing, but requires configuration by the host. contact this
   # bidder directly at the email address in this file to ask about enabling user sync.

diff --git a/static/bidder-info/janet.yaml b/static/bidder-info/janet.yaml
@@ -2,6 +2,7 @@ aliasOf: adtelligent
 endpoint: "http://ghb.bidder.jmgads.com/pbs/ortb"
 maintainer:
   email: "info@thejmg.com"
+gvlVendorID: 410
 userSync:
   # JANet supports user syncing, but requires configuration by the host. contact this
   # bidder directly at the email address in this file to ask about enabling user sync.

diff --git a/static/bidder-info/magnite.yaml b/static/bidder-info/magnite.yaml
@@ -1 +1,2 @@
-aliasOf: "rubicon"
+aliasOf: "rubicon"
+gvlVendorID: 52
diff --git a/static/bidder-info/monetixads.yaml b/static/bidder-info/monetixads.yaml
@@ -1,3 +1,4 @@
 aliasOf: "admatic"
 maintainer:
-  email: "team@monetixads.com"
+  email: "team@monetixads.com"
+gvlVendorID: 1281
diff --git a/static/bidder-info/netaddiction.yaml b/static/bidder-info/netaddiction.yaml
@@ -1,3 +1,4 @@
 aliasOf: "admatic"
 maintainer:
-  email: "publishers-support@netaddiction.it"
+  email: "publishers-support@netaddiction.it"
+gvlVendorID: 1281
diff --git a/static/bidder-info/pgam.yaml b/static/bidder-info/pgam.yaml
@@ -2,6 +2,7 @@ aliasOf: adtelligent
 endpoint: "http://ghb.pgamssp.com/pbs/ortb"
 maintainer:
   email: "ppatel@pgammedia.com"
+gvlVendorID: 1353
 userSync:
   # PGAM ssp supports user syncing, but requires configuration by the host. contact this
   # bidder directly at the email address in this file to ask about enabling user sync.

diff --git a/static/bidder-info/pixad.yaml b/static/bidder-info/pixad.yaml
@@ -1,3 +1,4 @@
 aliasOf: "admatic"
 maintainer:
-  email: "prebid@pixad.com.tr"
+  email: "prebid@pixad.com.tr"
+gvlVendorID: 1281
diff --git a/static/bidder-info/showheroes-bs.yaml b/static/bidder-info/showheroes-bs.yaml
@@ -0,0 +1,2 @@
+aliasOf: "showheroes"
+gvlVendorID: 111
diff --git a/static/bidder-info/showheroesBs.yaml b/static/bidder-info/showheroesBs.yaml
@@ -0,0 +1,2 @@
+aliasOf: "showheroes"
+gvlVendorID: 111
diff --git a/static/bidder-info/streamkey.yaml b/static/bidder-info/streamkey.yaml
@@ -2,6 +2,7 @@ aliasOf: adtelligent
 endpoint: "http://ghb.hb.streamkey.net/pbs/ortb"
 maintainer:
   email: "contact@streamkey.tv"
+gvlVendorID: 410
 capabilities:
   app:
     mediaTypes:

diff --git a/static/bidder-info/tagoras.yaml b/static/bidder-info/tagoras.yaml
@@ -2,6 +2,7 @@ aliasOf: "vidazoo"
 endpoint: "https://exchange.tagoras.io/openrtb/"
 maintainer:
   email: "prebid@tagoras.io"
+gvlVendorID: 1450
 userSync:
   iframe:
     url: https://sync.tagoras.io/api/user/html/6819bdc3e6bb44545c55f843?pbs=true&gdpr={{.GDPR}}&gdpr_consent={{.GDPRConsent}}&us_privacy={{.USPrivacy}}&redirect={{.RedirectURL}}&gpp={{.GPP}}&gpp_sid={{.GPPSID}}

diff --git a/static/bidder-info/ttd.yaml b/static/bidder-info/ttd.yaml
@@ -1 +1,2 @@
 aliasOf: thetradedesk
+gvlVendorID: 21
diff --git a/static/bidder-info/yahooAdvertising.yaml b/static/bidder-info/yahooAdvertising.yaml
@@ -1,4 +1,5 @@
 aliasOf: yahooAds
+gvlVendorID: 25
 userSync:
   # yahooAdvertising supports user syncing, but requires configuration by the host. contact this
   # bidder directly at the email address in this file to ask about enabling user sync.

diff --git a/static/bidder-info/yahoossp.yaml b/static/bidder-info/yahoossp.yaml
@@ -1,6 +1,7 @@
 aliasOf: yahooAds
 maintainer:
   email: "hb-fe-tech@oath.com"
+gvlVendorID: 25
 userSync:
   # yahoossp supports user syncing, but requires configuration by the host. contact this
   # bidder directly at the email address in this file to ask about enabling user sync.

diff --git a/static/bidder-info/yobee.yaml b/static/bidder-info/yobee.yaml
@@ -1,3 +1,4 @@
 aliasOf: "admatic"
 maintainer:
-  email: "adops@yobee.it"
+  email: "adops@yobee.it"
+gvlVendorID: 1281