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analytics-project

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This repository demonstrates an end-to-end CTR time-series forecasting pipeline using SARIMA model. It analyzes daily advertising performance to uncover trend, weekly seasonality, and engagement patterns, and delivers 30-day forecasts to support budgeting, pacing, and marketing decision-making.

  • Updated Dec 20, 2025
  • Jupyter Notebook

Developed an interactive Sales Performance Dashboard using Excel and Power BI to analyze key metrics such as sales, profit, and customer segments. Implemented time-based, regional, and category-level analysis with dynamic visualizations to identify trends and support data-driven decision-making.

  • Updated Apr 7, 2026

📊 End-to-end data analytics project analyzing a bank’s loan portfolio to identify profitable segments, high-risk borrowers, and strategic insights using Python, Jupyter Notebook, and data visualization.

  • Updated Dec 1, 2025
  • Jupyter Notebook

Sample e-commerce dataset for business analysis, organized across six interconnected tables (Customers, Category, Products, Orders, Order_Items, Payments), designed to simulate realistic transactional workflows and support hands-on practice in Excel, MySQL, and Power BI for querying, data modeling, analysis, and generating actionable insights.

  • Updated Apr 25, 2026

Interactive Power BI dashboard analyzing telecom customer churn, behavior patterns, and retention insights using KPIs, DAX, and visual analytics. Includes churn reasons, customer segmentation, and service-wise churn trends.

  • Updated Nov 28, 2025

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