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Successfully developed AdAstra Marketing Intelligence Campaign Optimization Engine, a next-generation AI system using LangGraph that transforms raw campaign data into strategic, revenue-driven decisions. It blends KPI diagnostics, CVXPY optimization, and intelligent budget reallocation to deliver measurable lift in ROAS, efficiency, and growth.
A practical project exploring prompt engineering concepts with LangChain, including prompt templates, structured inputs, and conversational prompting experiments.