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Lattice Engines was a predictive marketing and AI-driven B2B customer data platform that applied machine learning to first-party CRM and marketing automation data combined with external firmographic, technographic, and intent signals in order to score accounts and leads, prioritize sales outreach, and power account-based marketing programs.
EverString was a B2B predictive marketing and sales intelligence platform that used data science, machine learning, and a proprietary business data cloud to help go-to-market teams identify their best-fit accounts.
Fliptop was a San Francisco-based predictive marketing and customer intelligence startup that applied data science and machine learning to CRM and marketing-automation data to score leads, predict conversion, and prioritize sales pipelines.