SSWConsulting · tiagov8 · Aug 8, 2026 · Aug 8, 2026 · Aug 8, 2026 · Aug 8, 2026
diff --git a/categories/marketing-and-video/index.mdx b/categories/marketing-and-video/index.mdx
@@ -18,11 +18,10 @@ index:
 - category: categories/marketing-and-video/rules-to-better-websites-branding-and-marketing.mdx
 - category: categories/marketing-and-video/rules-to-better-newsletters.mdx
 - category: categories/marketing-and-video/rules-to-better-google-analytics-reports.mdx
-- category: categories/marketing-and-video/rules-to-better-event-management.mdx
+- category: categories/marketing-and-video/rules-to-better-events.mdx
 - category: categories/marketing-and-video/rules-to-better-social-media-for-business.mdx
 - category: categories/marketing-and-video/rules-to-better-social-media-personal.mdx
 - category: categories/marketing-and-video/rules-to-better-social-media-paid-advertising.mdx
-- category: categories/marketing-and-video/rules-to-running-better-user-groups.mdx
 - category: categories/marketing-and-video/rules-to-better-video-pre-production.mdx
 - category: categories/marketing-and-video/rules-to-better-video-recording.mdx
 - category: categories/marketing-and-video/rules-to-better-video-post-production.mdx

diff --git a/...ideo/rules-to-better-event-management.mdx → ...ting-and-video/rules-to-better-events.mdx b/...ideo/rules-to-better-event-management.mdx → ...ting-and-video/rules-to-better-events.mdx
@@ -1,36 +1,45 @@
 ---
 type: category
-title: Rules to Better Event Management
-uri: rules-to-better-event-management
+title: Rules to Better Events
+uri: rules-to-better-events
 guid: 30628d5f-cd60-4421-a993-8b13e4817342
+redirects:
+  - rules-to-better-event-management
+  - rules-to-running-better-user-groups
 seoDescription: How to plan and run successful events. SSW's rules for logistics, promotion, registration, and delivering great attendee experiences.
 index:
   - rule: public/uploads/rules/event-roles/rule.mdx
   - rule: public/uploads/rules/check-the-calendar-when-planning-an-event/rule.mdx
-  - rule: public/uploads/rules/venue-is-everything/rule.mdx
   - rule: public/uploads/rules/have-you-got-an-adequate-budget/rule.mdx
+  - rule: public/uploads/rules/have-you-got-an-appropriate-agenda/rule.mdx
+  - rule: public/uploads/rules/venue-is-everything/rule.mdx
+  - rule: public/uploads/rules/do-you-book-a-venue-a-month-ahead/rule.mdx
+  - rule: public/uploads/rules/confirm-venue-before-presentation/rule.mdx
   - rule: public/uploads/rules/have-you-got-the-right-speakers/rule.mdx
-  - rule: public/uploads/rules/promotion-do-people-know-about-your-event/rule.mdx
-  - rule: public/uploads/rules/a-way-of-selling-tickets/rule.mdx
+  - rule: public/uploads/rules/do-you-inform-the-speaker-of-venue-specific-details-before-the-presentation/rule.mdx
+  - rule: public/uploads/rules/who-is-in-charge-of-keeping-the-schedule/rule.mdx
+  - rule: public/uploads/rules/do-you-ensure-the-speaker-is-aware-of-their-social-media-responsibilities/rule.mdx
   - rule: public/uploads/rules/can-you-offer-value-to-sponsors/rule.mdx
-  - rule: public/uploads/rules/have-you-got-an-appropriate-agenda/rule.mdx
+  - rule: public/uploads/rules/can-sponsors-set-up-a-booth-somewhere/rule.mdx
+  - rule: public/uploads/rules/a-way-of-selling-tickets/rule.mdx
   - rule: public/uploads/rules/registration/rule.mdx
-  - rule: public/uploads/rules/does-each-volunteer-have-a-job/rule.mdx
+  - rule: public/uploads/rules/promotion-do-people-know-about-your-event/rule.mdx
+  - rule: public/uploads/rules/do-you-promote-your-user-groups-using-social-media/rule.mdx
+  - rule: public/uploads/rules/youtube-banner-show-upcoming-events/rule.mdx
+  - rule: public/uploads/rules/avoid-dates-text-in-graphics-for-events/rule.mdx
   - rule: public/uploads/rules/have-you-got-enough-volunteers-to-help-on-the-day/rule.mdx
+  - rule: public/uploads/rules/does-each-volunteer-have-a-job/rule.mdx
+  - rule: public/uploads/rules/presentation-run-sheet/rule.mdx
   - rule: public/uploads/rules/catering-for-events/rule.mdx
   - rule: public/uploads/rules/is-the-signage-adequate/rule.mdx
   - rule: public/uploads/rules/event-booth-success/rule.mdx
-  - rule: public/uploads/rules/can-sponsors-set-up-a-booth-somewhere/rule.mdx
-  - rule: public/uploads/rules/do-you-use-events-to-market-your-consulting-work/rule.mdx
-  - rule: public/uploads/rules/organize-the-audience-when-numbers-are-low/rule.mdx
   - rule: public/uploads/rules/minimum-number-for-live-events/rule.mdx
-  - rule: public/uploads/rules/avoid-dates-text-in-graphics-for-events/rule.mdx
-  - rule: public/uploads/rules/presentation-run-sheet/rule.mdx
-  - rule: public/uploads/rules/who-is-in-charge-of-keeping-the-schedule/rule.mdx
+  - rule: public/uploads/rules/organize-the-audience-when-numbers-are-low/rule.mdx
+  - rule: public/uploads/rules/do-you-use-events-to-market-your-consulting-work/rule.mdx
   - rule: public/uploads/rules/bring-evaluation-forms-to-every-event-you-speak-at/rule.mdx
   - rule: public/uploads/rules/event-feedback/rule.mdx
-  - rule: public/uploads/rules/event-follow-up/rule.mdx
   - rule: public/uploads/rules/evaluate-your-event-feedback/rule.mdx
+  - rule: public/uploads/rules/event-follow-up/rule.mdx
 createdBy: Penny Walker
 createdByEmail: PennyWalker@ssw.com.au
 lastUpdated: 2026-06-16T05:52:40.857Z

diff --git a/categories/marketing-and-video/rules-to-running-better-user-groups.mdx b/categories/marketing-and-video/rules-to-running-better-user-groups.mdx
diff --git a/public/uploads/rules/a-way-of-selling-tickets/rule.mdx b/public/uploads/rules/a-way-of-selling-tickets/rule.mdx
@@ -9,9 +9,9 @@ redirects:
 - do-you-have-a-way-of-selling-tickets
 seoDescription: Effortlessly manage ticket sales and events with EventBrite, a comprehensive
   platform for selling, refunding, marketing, and more
-title: Sales - Do you have a way of selling tickets?
+title: Do you simplify event ticket sales with a ticketing platform?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: a-way-of-selling-tickets
 ---

diff --git a/public/uploads/rules/avoid-dates-text-in-graphics-for-events/rule.mdx b/public/uploads/rules/avoid-dates-text-in-graphics-for-events/rule.mdx
@@ -17,7 +17,7 @@ seoDescription: Maximize event promo video reusability by avoiding dates as text
   graphics and ensure cost-effective updates.
 title: Do you avoid dates text in graphics for events' promo videos?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
   - category: categories/marketing-and-video/rules-to-better-social-media-for-business.mdx
   - category: categories/marketing-and-video/rules-to-better-video-post-production.mdx
 type: rule

diff --git a/public/uploads/rules/bring-evaluation-forms-to-every-event-you-speak-at/rule.mdx b/public/uploads/rules/bring-evaluation-forms-to-every-event-you-speak-at/rule.mdx
@@ -12,10 +12,9 @@ redirects:
 - do-you-bring-evaluation-forms-to-every-event-you-speak-at
 seoDescription: Get instant feedback from your clients and customers by using evaluation
   forms at every event you speak at.
-title: Feedback - Do you bring evaluation forms to every event you speak at?
+title: Do you bring evaluation forms to every event you speak at?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
-  - category: categories/marketing-and-video/rules-to-running-better-user-groups.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: bring-evaluation-forms-to-every-event-you-speak-at
 ---

diff --git a/public/uploads/rules/can-sponsors-set-up-a-booth-somewhere/rule.mdx b/public/uploads/rules/can-sponsors-set-up-a-booth-somewhere/rule.mdx
@@ -12,9 +12,9 @@ lastUpdatedByEmail: LarsKlint@ssw.com.au
 redirects: []
 seoDescription: Plan a designated area for sponsors to set up their booths and ensure
   early access to the venue.
-title: Can Sponsors Set Up A Booth Somewhere?
+title: Do you provide booth space for sponsors?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: can-sponsors-set-up-a-booth-somewhere
 ---

diff --git a/public/uploads/rules/can-you-offer-value-to-sponsors/rule.mdx b/public/uploads/rules/can-you-offer-value-to-sponsors/rule.mdx
@@ -12,9 +12,9 @@ lastUpdatedByEmail: LarsKlint@ssw.com.au
 redirects: []
 seoDescription: Offer value to sponsors by providing opportunities for branding, booth
   setup and attendee engagement at your event.
-title: Can you offer value to sponsors?
+title: Do you offer value to sponsors?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: can-you-offer-value-to-sponsors
 ---

diff --git a/public/uploads/rules/catering-for-events/rule.mdx b/public/uploads/rules/catering-for-events/rule.mdx
@@ -13,7 +13,7 @@ seoDescription: Do you provide event catering services that meet dietary require
   and ensure access to food and beverage areas?
 title: Do you provide event catering?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: catering-for-events
 ---

diff --git a/public/uploads/rules/check-the-calendar-when-planning-an-event/rule.mdx b/public/uploads/rules/check-the-calendar-when-planning-an-event/rule.mdx
@@ -11,7 +11,7 @@ seoDescription: Check the calendar when planning an event to avoid potential cla
   or conflicts and ensure a smooth execution.
 title: Do you check the calendar when planning an event?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: check-the-calendar-when-planning-an-event
 ---

diff --git a/public/uploads/rules/confirm-venue-before-presentation/rule.mdx b/public/uploads/rules/confirm-venue-before-presentation/rule.mdx
@@ -19,7 +19,7 @@ seoDescription: Confirm venue details to ensure a smooth presentation experience
 title: Do you confirm with the venue on the day of the presentation? (or the day before
   if it’s a morning presentation)
 categories:
-  - category: categories/marketing-and-video/rules-to-running-better-user-groups.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: confirm-venue-before-presentation
 ---

diff --git a/public/uploads/rules/do-you-book-a-venue-a-month-ahead/rule.mdx b/public/uploads/rules/do-you-book-a-venue-a-month-ahead/rule.mdx
@@ -16,7 +16,7 @@ seoDescription: Book a venue at least a month ahead to ensure availability and a
   last-minute changes.
 title: Do you book a venue a month ahead?
 categories:
-  - category: categories/marketing-and-video/rules-to-running-better-user-groups.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: do-you-book-a-venue-a-month-ahead
 ---

diff --git a/...you-ensure-the-speaker-is-aware-of-their-social-media-responsibilities/rule.mdx b/...you-ensure-the-speaker-is-aware-of-their-social-media-responsibilities/rule.mdx
@@ -14,10 +14,9 @@ lastUpdatedByEmail: AndreasLengkeek@ssw.com.au
 redirects: []
 seoDescription: Encourage speakers to leverage their social media following by promoting
   user groups and driving attendance.
-title: Speaker - Do you encourage speakers to use their social media to promote user
-  groups?
+title: Do you encourage speakers to use their social media to promote user groups?
 categories:
-  - category: categories/marketing-and-video/rules-to-running-better-user-groups.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: do-you-ensure-the-speaker-is-aware-of-their-social-media-responsibilities
 ---

diff --git a/...u-inform-the-speaker-of-venue-specific-details-before-the-presentation/rule.mdx b/...u-inform-the-speaker-of-venue-specific-details-before-the-presentation/rule.mdx
@@ -16,9 +16,9 @@ lastUpdatedByEmail: PennyWalker@ssw.com.au
 redirects: []
 seoDescription: Informing speakers of venue-specific details before presentations
   helps ensure a smooth and successful event experience.
-title: Speaker - Do you inform venue specific details to speakers before presentations?
+title: Do you inform speakers of venue-specific details before presentations?
 categories:
-  - category: categories/marketing-and-video/rules-to-running-better-user-groups.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: do-you-inform-the-speaker-of-venue-specific-details-before-the-presentation
 ---

diff --git a/public/uploads/rules/do-you-promote-your-user-groups-using-social-media/rule.mdx b/public/uploads/rules/do-you-promote-your-user-groups-using-social-media/rule.mdx
@@ -16,9 +16,9 @@ lastUpdatedByEmail: tiagov8@gmail.com
 redirects: []
 seoDescription: Promote user groups and events via social media platforms like Twitter,
   Facebook, Instagram, and LinkedIn to increase overall audience and attendance.
-title: Promotion - Do you promote user groups via social media?
+title: Do you promote events via social media?
 categories:
-  - category: categories/marketing-and-video/rules-to-running-better-user-groups.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: do-you-promote-your-user-groups-using-social-media
 ---

diff --git a/public/uploads/rules/do-you-run-events/rule.mdx b/public/uploads/rules/do-you-run-events/rule.mdx
@@ -28,4 +28,4 @@ Events are a fantastic marketing tool for increasing your brand recognition and
 
 <endIntro />
 
-See [Rules to Better Event Management](/rules-to-better-event-management) for the best standards on how to effectively and efficiently run your next event.
+See [Rules to Better Events](/rules-to-better-events) for the best standards on how to effectively and efficiently run your next event.
diff --git a/public/uploads/rules/do-you-use-events-to-market-your-consulting-work/rule.mdx b/public/uploads/rules/do-you-use-events-to-market-your-consulting-work/rule.mdx
@@ -14,9 +14,9 @@ lastUpdatedByEmail: TiagoAraujo@ssw.com.au
 redirects: []
 seoDescription: Maximize consulting opportunities by showcasing expertise through
   events such as training courses and tech breakfasts.
-title: Do you use Events to market your consulting work?
+title: Do you use events to market your consulting work?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
   - category: categories/marketing-and-video/rules-to-better-marketing.mdx
 type: rule
 uri: do-you-use-events-to-market-your-consulting-work

diff --git a/public/uploads/rules/does-each-volunteer-have-a-job/rule.mdx b/public/uploads/rules/does-each-volunteer-have-a-job/rule.mdx
@@ -12,9 +12,9 @@ lastUpdatedByEmail: LarsKlint@ssw.com.au
 redirects: []
 seoDescription: Effective event planning requires clear job assignments for each volunteer
   to minimize downtime and maximize enjoyment.
-title: Does each volunteer have a job?
+title: Do you assign a job to each volunteer?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: does-each-volunteer-have-a-job
 ---

diff --git a/public/uploads/rules/evaluate-your-event-feedback/rule.mdx b/public/uploads/rules/evaluate-your-event-feedback/rule.mdx
@@ -11,10 +11,9 @@ redirects:
 - do-you-evaluate-your-event-feedback
 seoDescription: Analyze event feedback to refine future events, track progress and
   identify areas for improvement.
-title: Retro - Do you evaluate your event feedback?
+title: Do you evaluate your event feedback?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
-  - category: categories/marketing-and-video/rules-to-running-better-user-groups.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: evaluate-your-event-feedback
 ---

diff --git a/public/uploads/rules/event-booth-success/rule.mdx b/public/uploads/rules/event-booth-success/rule.mdx
@@ -3,7 +3,7 @@ type: rule
 title: Do you know how to get the most out of your event booth?
 uri: event-booth-success
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 authors:
   - title: Michael Qiu
     url: 'https://www.ssw.com.au/people/michael-qiu'

diff --git a/public/uploads/rules/event-feedback/rule.mdx b/public/uploads/rules/event-feedback/rule.mdx
@@ -13,10 +13,9 @@ redirects:
 - how-are-you-collecting-feedback
 seoDescription: Collecting feedback from events is crucial to improve future experiences,
   with options including forms, online surveys, and rewards systems.
-title: Feedback - Do you collect feedback from events?
+title: Do you collect feedback from events?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
-  - category: categories/marketing-and-video/rules-to-running-better-user-groups.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: event-feedback
 ---

diff --git a/public/uploads/rules/event-follow-up/rule.mdx b/public/uploads/rules/event-follow-up/rule.mdx
@@ -12,7 +12,7 @@ seoDescription: Follow up with attendees after events to reinforce connections a
   provide valuable resources.
 title: Do you follow up with your attendees after events?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: event-follow-up
 ---
@@ -49,7 +49,7 @@ _3._    [_https://www.facebook.com/SSW.page_](https://www.facebook.com/SSW.pa
 
 _4._    [_https://twitter.com/SSW_TV_](https://twitter.com/SSW_TV)
 
-_5._    [_http://ssw.com.au/rules_](/)
+_5._    [_https://www.ssw.com.au/rules_](/)
 
 _Looking forward to hearing from you soon._
 

diff --git a/public/uploads/rules/event-roles/rule.mdx b/public/uploads/rules/event-roles/rule.mdx
@@ -2,7 +2,7 @@
 title: Do you have an Event Organiser & Event Master?
 uri: event-roles
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 authors:
   - title: Penny Walker
     url: 'https://www.ssw.com.au/people/penny-walker'

diff --git a/public/uploads/rules/have-you-got-an-adequate-budget/rule.mdx b/public/uploads/rules/have-you-got-an-adequate-budget/rule.mdx
@@ -12,9 +12,9 @@ lastUpdatedByEmail: LarsKlint@ssw.com.au
 redirects: []
 seoDescription: Plan your event wisely by creating a budget that outlines expected
   sponsorship and income streams, ensuring informed decisions.
-title: Have you got an adequate budget?
+title: Do you have an adequate event budget?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: have-you-got-an-adequate-budget
 ---

diff --git a/public/uploads/rules/have-you-got-an-appropriate-agenda/rule.mdx b/public/uploads/rules/have-you-got-an-appropriate-agenda/rule.mdx
@@ -12,9 +12,9 @@ lastUpdatedByEmail: LarsKlint@ssw.com.au
 redirects: []
 seoDescription: Craft a compelling event agenda that showcases top speakers and boosts
   attendance.
-title: Have you got an appropriate agenda?
+title: Do you have an appropriate event agenda?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: have-you-got-an-appropriate-agenda
 ---

diff --git a/public/uploads/rules/have-you-got-enough-volunteers-to-help-on-the-day/rule.mdx b/public/uploads/rules/have-you-got-enough-volunteers-to-help-on-the-day/rule.mdx
@@ -12,9 +12,9 @@ lastUpdatedByEmail: LarsKlint@ssw.com.au
 redirects: []
 seoDescription: Ensure you have a sufficient number of volunteers to help on the day
   by recruiting from various sources.
-title: Have you got enough volunteers to help on the day?
+title: Do you have enough volunteers to help on the day?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: have-you-got-enough-volunteers-to-help-on-the-day
 ---

diff --git a/public/uploads/rules/have-you-got-the-right-speakers/rule.mdx b/public/uploads/rules/have-you-got-the-right-speakers/rule.mdx
@@ -14,9 +14,9 @@ lastUpdatedByEmail: LarsKlint@ssw.com.au
 redirects: []
 seoDescription: Book top speakers early to ensure a successful event that attracts
   the right audience and boosts credibility.
-title: Have you got the right speakers?
+title: Do you have the right speakers?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: have-you-got-the-right-speakers
 ---

diff --git a/public/uploads/rules/is-the-signage-adequate/rule.mdx b/public/uploads/rules/is-the-signage-adequate/rule.mdx
@@ -12,9 +12,9 @@ lastUpdatedByEmail: LarsKlint@ssw.com.au
 redirects: []
 seoDescription: Well-designed signage ensures attendees navigate your event smoothly
   and efficiently.
-title: Is the signage adequate?
+title: Do you provide adequate event signage?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: is-the-signage-adequate
 ---

diff --git a/public/uploads/rules/minimum-number-for-live-events/rule.mdx b/public/uploads/rules/minimum-number-for-live-events/rule.mdx
@@ -13,7 +13,7 @@ seoDescription: Ensure minimum attendance at live events to avoid cancellations
   maintain credibility.
 title: Do you have a minimum number for live events?
 categories:
-  - category: categories/marketing-and-video/rules-to-better-event-management.mdx
+  - category: categories/marketing-and-video/rules-to-better-events.mdx
 type: rule
 uri: minimum-number-for-live-events
 ---
Original file line number	Diff line number	Diff line change
Expand Up		@@ -28,4 +28,4 @@ Events are a fantastic marketing tool for increasing your brand recognition and

		<endIntro />

		See [Rules to Better Event Management](/rules-to-better-event-management) for the best standards on how to effectively and efficiently run your next event.
		See [Rules to Better Events](/rules-to-better-events) for the best standards on how to effectively and efficiently run your next event.