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Reporting Scripts
John Williams edited this page Mar 13, 2026
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All reporting scripts output to Google Sheets and optionally send email summaries.
Mines search term reports to find new keyword opportunities and negative keyword candidates. Outputs actionable recommendations to a Google Sheet.
The largest reporting script. Pulls comprehensive auction insights data and builds competitive analysis dashboards in Google Sheets.
Creates visual hour-of-day × day-of-week performance heat maps in Google Sheets. Perfect for identifying when your campaigns perform best.
Same as above but segmented by device type (desktop, mobile, tablet).
See Reporting README for all 12 scripts.